For a while now, we’ve been discussing how to start a blog or website and make it a success. It is a known fact that running a successful blog or website requires traffic which is a major challenge for most bloggers and online entrepreneurs. In this article, I am going to be discussing how to drive real traffic to your blog or website for FREE!
If you just want to start a blog or make a website the RIGHT way, then you can skip this article and head over to the guides below:
- How to Start a Blog from Scratch for Beginners
- How to Start a Successful Blog in 2020 and Beyond
- How To Make A Website Step by Step
If you are thinking of gaining real visitors to your blo
g or website, there are certain things you need to consider;
Be Strategic About Your Blog or Website Contents: know the kind of contents you feed your audience with. Create good and useful contents for your blog or website visitors. Make sure your blog or website contents meet specific need of your audience. Your content can either be inspirational or educational. Create contents people would like to link to and share.
Create Awesome Headlines: Always create irresistible headlines for your blog or website posts. Always capture the attention of your readers with your headlines. It wouldn’t look good having a great blog post behind a shabby headline.
An headline analyzer like CoSchedule or sharethrough headline analyzer can help you out on this. Copy and paste your headline into the free tool and click the analyze button.
The tool then assigns it a headline score or grade based on the overall structure and readability of your headline. You also get some cool tips to improve your headlines for free.
Create Evergreen Contents: Try as much as possible to create evergreen contents for your blog or website readers. Evergreen contents are contents that can stay valuable for a very long time if not forever on the internet.
Know your Audience or Blog Readers: Before you start creating contents for your blog, it is importance you know and understand your blog readers. Know whom your contents serve. Writing epic post is no more enough, you will have to show those posts to the right people. Know your target audience and what they are searching for as well as how you can help them solve or provide some of the answers they are seeking.
Improve Your Blog Loading time: What is the essence of traffic when your blog slows people down and make them to click the back button almost immediately they visit. Improve your blog loading time and make people stay and spend more time on your blog or website. Remember, your blog loading time is an important factor in ranking your blog or website by the search engines.
Having all the above tips for gaining real blog or website readers and followers in mind, now let’s discuss how to go about getting the traffic needed for your blog or website to thrive and become successful.
The following traffic sources will help you increase your blog traffic fast.
Traffic from Emails: The most consistent traffic you can get for any blog or website is via email marketing other than search traffic. List building via email marketing will go a long way in driving consistent traffic to your blog or website. Each time you create a new content or blog post, all you need do is to email your list of subscribers notifying them of your new post or article. It is important to start your list building strategy from day one of your blog or website creation. The good news is that you can start your email marketing for free with Mailerlite for the First 1000 subscribers you get or go with Getresponse which is also Free for the First 30days
Search Engine Traffic: To start getting traffic from the search engines, you will need to master or have a little knowledge of SEO (Search Engine Optimization). Every single blog post should have a keyword in it to help you gain search engine traffic based on search terms people are typing into the search engines to locate contents. Try as much as possible to optimize every blog post around a particular keyword. Try posting more often and always post valuable contents in order for your blog posts to be pick up by the search engines. Although, SEO takes a while but optimizing your blog contents right from the start will help you get there faster.
Search Engine Optimization starts with keyword research. You need to know the keywords you want to rank for most especially, long tail keywords. Plugging in your main keyword into tools like Google keyword planner or Keyword surfer will help you generate more related keywords to rank for. Write your blog post around keywords with low keyword difficulty, your main keyword and related keywords which is your first step in gaining traffic from the search engine. Also, work on both on-page optimization and off-page SEO for more blog traffic.
Social Media Traffic: Using social media platforms like Facebook, Instagram, LinkedIn, twitter etc. involves using the right strategy. Give valuable contents for free most times before asking for email addresses or selling to your followers later. Share the contents of influencers in your niche or your follower’s contents and tag them. Share links to your free guides or posts. Remember to include your affiliate links in the posts you share for free on social media. Also, participate in Facebook groups or other social groups that can help you grow your blog traffic but try as much as possible not to post your own contents until you’ve built a strong relationship with the group or community. Help people with useful comments before introducing your own links or posts. Most importantly, you don’t need to be found on all your social media platforms, try to discover those platforms that are working for your kind of content and stick with it for maximum success.
Traffic from Pinterest: Are you one of those that take Pinterest to be a social media platform? Don’t make that mistake! Pinterest is a Search engine just like Google, Bing and Yahoo. Pinterest traffic is huge but most people ignore it. To start getting real traffic from Pinterest;
- Sign up for a business account.
- Create a minimum of 10 Boards with at least 10 pins each.
- Create pinable images for your contents.
- Pin other peoples’ contents.
- Create best of your sites boards and make it the first board people see on your page.
- Activate rich pins.
- Join group boards and pin regularly and be consistent.
Join me on Pinterest to know what am up to.
For your Pins images, check out www.unsplash.com
For your editing and designs, use www.canva.com
Traffic from Forums and Q&A Sites: Forums as well as questions and answers sites like Quora, TripAdvisor etc are the biggest online communities on the internet. Answering questions on sites like these will help your blog or website growth because most answers do remain live for a very long time. The best practices is to leave useful and helpful answers on questions related to your niche and only link to your contents when necessary.
Gaining traffic seem like a lot of work but every minute you spend driving visitors to your blog will later worth it. You may not feel the impact immediately but it will later pay off. All you have to do is to be consistent to achieve great results.
Love this article? Do share with your friends on social media or Pin it for later on Pinterest.
Perhaps you have other traffic sources to share with our audience, please feel free to do that in the comment section.